DeutschStarting points for successful collaboration.
Analysis
Capturing and analyzing reputation as well as the significant intangible value drivers using internal and external data (qualitative market research, existing company data, records etc.)
Strategy development
Developing the positioning of the company or brand or key personnel, and /or further developing existing positioning models.
Identification and prioritizing
Focusing on and determining the identity-forming soft factors that make up the reputation of the value drivers and developing enhancement concepts.
Support and advice
Supporting and advising the management team and appointed agencies during the transitional/implementation phase of new messages through all communication channels.
Implementation
Development, elaboration and implementation of creative, customized operative measures using a network of highly qualified specialists from all areas of marketing.
Measuring results
